Top Meta ads brands keep paying for

Real Facebook and Instagram ads from 678 brands, ranked by how long they have run. Nobody funds a losing ad for six months, so start with the oldest.

See what these ads have in common

Longest runners here

All Image Video Carousel

1,104 ads match · 1,499 dynamic and repeat ads hidden · Show all

Longest running Newest

HookBenefit claim Clear all

1,104 ads match · 1,499 dynamic and repeat ads hidden · Show all

9 monthsuntil Jun

Posh Peanut

Pro shoot Product showcase Benefit claim

9 monthsuntil Jun

HexClad

Pro shoot Problem and solution Benefit claim

9 monthsuntil Jun

Aarke2 versions

UGC style Lifestyle Benefit claim

9 monthsuntil Jul

Babylist

Designed graphic Product showcase Life event

8 monthsRunning

Brilliant Earth

Pro shoot Product showcase Benefit claim

8 monthsuntil Jul

1-800 Contacts

UGC style Product showcase Benefit claim

8 monthsuntil Jun

Aarke

Pro shoot Lifestyle Benefit claim

8 monthsuntil Jul

Asana

Designed graphic Social proof Benefit claim Under 20% off

8 monthsRunning

Fiitgshop.com

UGC style Benefit claim Deadline

8 monthsuntil Aug

Mutual of Omaha

Pro shoot Lifestyle Benefit claim

8 monthsuntil Aug

Pimsleur Language Programs2 versions

UGC style Product demo Benefit claim

8 monthsRunning

Nationwide2 versions

Designed graphic Product showcase Benefit claim

7 monthsuntil Jun

Rellery

Pro shoot Lifestyle Benefit claim

7 monthsRunning

p a c t6 versions

UGC style Sale promo Benefit claim

7 monthsRunning

DreamCloud Sleep

UGC style Sale promo Benefit claim 60% off or more

7 monthsRunning

Insta360

UGC style Product demo Benefit claim

7 monthsRunning

Fièra Cosmetics

Designed graphic Product showcase Benefit claim Deadline

7 monthsRunning

Lalo2 versions

Pro shoot Product demo Benefit claim

7 monthsuntil Aug

Casetify

UGC style Lifestyle Benefit claim

7 monthsRunning

rms beauty

UGC style Product showcase Benefit claim

7 monthsRunning

rms beauty

UGC style Product showcase Benefit claim

7 monthsRunning

Lalo

UGC style Problem and solution Benefit claim

7 monthsRunning

Bells of Steel

Designed graphic Product showcase Benefit claim

6 monthsRunning

REP Fitness

Pro shoot Product showcase Benefit claim

6 monthsuntil Jun

Binance

Pro shoot Skit or meme

6 monthsuntil Jun

Hungryroot4 versions

UGC style Problem and solution Benefit claim 60% off or more

6 monthsuntil Mar

Grammarly2 versions

Designed graphic Product demo Benefit claim

6 monthsuntil Jul

Binance

Pro shoot Tutorial Benefit claim

6 monthsRunning

Dreamland Baby

UGC style Product showcase

6 monthsRunning

Nomatic2 versions

Pro shoot Product showcase Benefit claim

6 monthsRunning

Tempo

UGC style Product showcase Benefit claim

6 monthsRunning

MVMT

UGC style Product showcase Benefit claim

6 monthsuntil Jul

renpho

UGC style Product demo Benefit claim

6 monthsRunning

Plum5 versions

UGC style Product demo Benefit claim

6 monthsRunning

Jackery

UGC style Product showcase Benefit claim Deadline

6 monthsRunning

Dolman Law Group Accident Injury Lawyers, PA2 versions

Designed graphic Us vs them Benefit claim

6 monthsRunning

Made In Cookware

Designed graphic Us vs them Benefit claim

6 monthsRunning

Kikoff3 versions

Text only Product showcase Benefit claim

6 monthsRunning

David Protein2 versions

Pro shoot Product showcase Benefit claim

6 monthsuntil Jun

ISSA (International Sports Sciences Association)7 versions

UGC style Problem and solution Benefit claim

6 monthsRunning

KastKing6 versions

UGC style Product showcase Benefit claim

6 monthsRunning

CoinTracker

Designed graphic Tutorial Benefit claim 20 to 39% off

5 monthsuntil Jul

LoadUp2 versions

Pro shoot Problem and solution Benefit claim

5 monthsRunning

Rellery

Pro shoot Product showcase Benefit claim

5 monthsuntil Jul

The Ridge

Designed graphic Product showcase Seasonal

5 monthsRunning

The Farmer's Dog2 versions

UGC style Sale promo Benefit claim 40 to 59% off

5 monthsuntil Jun

Knix3 versions

UGC style Product showcase Benefit claim

5 monthsRunning

David Protein

UGC style Product showcase Benefit claim

What 10,421 ads have in common

Read the full report

Sale promo ads make up 21% of new ads but 12% of ads that last.
481 of 2,309 ads/See them

What most ads leave out

Half of new ads are switched off within 3 weeks.See what is changing

Every advertiser we track

Open a brand to see everything it is running right now, how often it launches, and its longest runners.

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