Top SaaS and software ads brands keep paying for

Real Facebook and Instagram ads from 135 brands, ranked by how long they have run. Nobody funds a losing ad for six months, so start with the oldest.

See what these ads have in common

Longest runners here

All Image Video

71 ads match · dynamic and repeat ads included · Hide them

Longest running Newest

OccasionSeasonal Clear all

71 ads match · dynamic and repeat ads included · Hide them

2 yearsRunning

Omnisend2 versions

Designed graphic Social proof Social proof Seasonal

2 yearsRunning

Omnisend2 versions

Designed graphic Social proof Social proof Seasonal

7 monthsRunning

Kikoff

UGC style Listicle Seasonal

6 monthsRunning

Lexington Law Firm

Pro shoot Problem and solution Relatable POV Seasonal

5 monthsRunning

CoinLedger

Designed graphic Social proof Benefit claim Seasonal

3 monthsuntil Jun

Hinge

Screenshot Product demo Seasonal

3 monthsuntil Jun

Preply

UGC style Lifestyle Benefit claim Seasonal

3 monthsRunning

BodyFast Intermittent Fasting App

UGC style Tutorial How-to Seasonal

3 monthsuntil Jun

Preply2 versions

UGC style Question Seasonal

2 monthsuntil Jun

Thursday

Pro shoot New launch Seasonal

2 monthsuntil Jun

Whiteout Survival

Animation Seasonal

2 monthsuntil Jul

Asana

Designed graphic Testimonial Seasonal

2 monthsuntil Jun

Thursday13 versions

Designed graphic Skit or meme New launch Seasonal

2 monthsRunning

CoinTracker2 versions

Designed graphic Before and after Question Seasonal

2 monthsRunning

CoinTracker

Designed graphic Product demo Contrarian take Seasonal

2 monthsRunning

MoneyLion

Designed graphic Lifestyle Benefit claim Seasonal

54 daysuntil Jul

Huuuge Casino

Designed graphic Sale promo Offer first Seasonal

53 daysuntil Aug

Sleep Cycle

Pro shoot Tutorial How-to Seasonal

51 daysuntil Jun

BetterHelp

Screenshot Testimonial Pain point Seasonal

51 daysRunning

Affirm

Pro shoot Lifestyle Relatable POV Seasonal

51 daysRunning

Affirm

Pro shoot Lifestyle New launch Seasonal

49 daysuntil Jun

Blinkist

Pro shoot Problem and solution Warning Seasonal

45 daysuntil Aug

Sleep Cycle

UGC style Testimonial Seasonal

40 daysuntil Jun

Xero5 versions

UGC style Problem and solution Warning Seasonal

40 daysuntil Jun

Xero3 versions

UGC style Problem and solution Benefit claim Seasonal

40 daysuntil Jul

Huuuge Casino

Animation Announcement New launch Seasonal

34 daysRunning

PandaDoc

Pro shoot Problem and solution Benefit claim Seasonal

30 daysuntil Jun

Blinkist2 versions

Designed graphic Problem and solution Seasonal

20 daysRunning

FreshBooks

Designed graphic Sale promo Benefit claim 60% off or more

19 daysuntil Aug

Grindr

UGC style Lifestyle Seasonal

6 daysuntil Jun

Bitpanda

UGC style Tutorial Seasonal

6 daysuntil Aug

PrizePicks

UGC style Social proof New launch Seasonal

6 daysuntil Aug

PrizePicks

Pro shoot Social proof New launch Seasonal

2 daysRunning

Daily Burn

Designed graphic Product showcase Seasonal

2 daysRunning

MoneyLion

UGC style Skit or meme Relatable POV Seasonal

1 dayuntil Jun

Feeld9 versions

Screenshot Warning Seasonal

1 dayuntil Jun

Feeld7 versions

Screenshot Problem and solution Warning Seasonal

1 dayRunning

DraftKings

Designed graphic Product showcase Question Seasonal

New todayuntil Jun

ActiveCampaign

Pro shoot Problem and solution Pain point Seasonal

New todayRunning

FanDuel3 versions

Designed graphic Seasonal

New todayRunning

Lexington Law Firm

Pro shoot Problem and solution Relatable POV Seasonal

New todayRunning

DraftKings

Designed graphic Social proof Statistic Seasonal

New todayRunning

Grindr

Pro shoot Announcement Seasonal

2 yearsRunning

Omnisend

Designed graphic Social proof Question Seasonal

3 monthsuntil Jun

Preply2 versions

UGC style Benefit claim Seasonal

3 monthsuntil Jun

Preply2 versions

UGC style Benefit claim Seasonal

2 monthsRunning

CoinTracker

Designed graphic Product demo Contrarian take Seasonal

51 daysRunning

Affirm

Pro shoot Problem and solution Pain point Seasonal

What stands out in software ads

Read the software report

App screen layouts are 11x as common in software as in other markets.
261 of 1,853 ads/See them
Ads that introduce the product make up 50% of ads that last and 30% of new ads.
342 of 682 ads/See them

When software ads make an offer

Half of new software ads are switched off within 3 weeks.See what is changing

Every SaaS and software advertiser we track

Open a brand to see everything it is running right now, how often it launches, and its longest runners.

Browse the brands

Top ads by industry

Same ranking, only the ads from brands like yours.

Seen one you like? Make yours.

Hit Remix on any ad and get versions built around your product in about 30 seconds.

What works in SaaS and software ads

30 free creditsNo card~30s per ad