Top ecommerce ads brands keep paying for

Real Facebook and Instagram ads from 376 brands, ranked by how long they have run. Nobody funds a losing ad for six months, so start with the oldest.

See what these ads have in common

Longest runners here

All Image Video Carousel

5,230 ads · 6,896 dynamic and repeat ads hidden · Show all

Longest running Newest

5,230 ads · 6,896 dynamic and repeat ads hidden · Show all

5 yearsRunning

Fabletics

UGC style Problem and solution 60% off or more

4 yearsRunning

MAXPRO Fitness

UGC style Product showcase Benefit claim

3.7 yearsRunning

MAXPRO Fitness3 versions

Pro shoot Product demo

2.6 yearsuntil Jul

Nexgen

Pro shoot Us vs them Story opener 40 to 59% off

2.6 yearsuntil Jul

Nexgen

Designed graphic Before and after Offer first

2.2 yearsuntil Jun

Enso Rings

UGC style Benefit claim

2.2 yearsRunning

Rogue Fitness

UGC style Testimonial

2.2 yearsRunning

Spot and Tango

Designed graphic Skit or meme Question 40 to 59% off

2.2 yearsRunning

Nisolo

UGC style Product showcase

2.1 yearsRunning

KiwiCo

UGC style Testimonial Story opener Seasonal

2.1 yearsRunning

Bellroy

Pro shoot Before and after

2.1 yearsRunning

Bellroy

Pro shoot Product showcase

2.1 yearsRunning

Rogue Fitness2 versions

UGC style Product showcase

2.1 yearsRunning

Nisolo4 versions

UGC style Lifestyle

2.1 yearsRunning

Spot and Tango

Designed graphic Skit or meme Relatable POV

1.9 yearsRunning

Fiitgshop.com

UGC style Sale promo Under 20% off

1.9 yearsRunning

Halara2 versions

Pro shoot Before and after

1.9 yearsRunning

Dreamland Baby2 versions

Pro shoot Problem and solution Pain point Life event

1.9 yearsRunning

Dreamland Baby

Pro shoot Benefit claim Deadline

1.8 yearsRunning

Halara

Pro shoot Sale promo Life event

1.8 yearsRunning

Fiitgshop.com2 versions

Designed graphic Product showcase

1.7 yearsuntil Jun

Thursday Boot Company3 versions

UGC style Product showcase

1.6 yearsRunning

PRx Performance

UGC style Product showcase Benefit claim

1.5 yearsRunning

Nanit

Pro shoot Lifestyle Relatable POV

1.4 yearsRunning

Titan Fitness

UGC style Story opener

1.4 yearsuntil Aug

Aday

Pro shoot Lifestyle Bold claim

1.4 yearsRunning

Wild One

UGC style Skit or meme Relatable POV

1.4 yearsRunning

Anyday2 versions

UGC style Testimonial Offer first Under 20% off

1.4 yearsuntil Jul

GOVEE

Pro shoot Sale promo Offer first 60% off or more

1.3 yearsRunning

GOVEE

UGC style Sale promo Offer first

What stands out in ecommerce ads

Read the ecommerce report

The "Quality" angle is 21x as common in ecommerce as in other markets.
862 of 11,128 ads/See them
Hype copy makes up 31% of ads that last and 20% of new ads.
797 of 2,615 ads/See them

When ecommerce ads make an offer

Half of new ecommerce ads are switched off within 3 weeks.See what is changing

Every ecommerce advertiser we track

Open a brand to see everything it is running right now, how often it launches, and its longest runners.

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What works in ecommerce ads

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