Top Pet ads brands keep paying for

Real Facebook and Instagram ads from 21 brands, ranked by how long they have run. Nobody funds a losing ad for six months, so start with the oldest.

See what these ads have in common

Longest runners here

All Image Video Carousel

90 ads match · 149 dynamic and repeat ads hidden · Show all

Longest running Newest

90 ads match · 149 dynamic and repeat ads hidden · Show all

1.4 yearsRunning

Wild One

UGC style Skit or meme Relatable POV

1.2 yearsRunning

PetPlate

UGC style Testimonial Curiosity gap 40 to 59% off

1.2 yearsRunning

PetPlate

UGC style Story opener 60% off or more

11 monthsRunning

Wild One

UGC style Product showcase Bold claim

8 monthsRunning

Spot and Tango7 versions

UGC style Sale promo Bold claim 40 to 59% off

7 monthsRunning

PetLab Co.

Pro shoot Social proof

6 monthsRunning

PetLab Co.

UGC style Problem and solution Contrarian take 40 to 59% off

5 monthsRunning

The Farmer's Dog3 versions

Pro shoot Sale promo 40 to 59% off

4 monthsRunning

Jinx4 versions

UGC style Product showcase Benefit claim

4 monthsRunning

Jinx2 versions

UGC style Before and after Curiosity gap

4 monthsRunning

Wuffes7 versions

Pro shoot Problem and solution Story opener

4 monthsRunning

Wuffes7 versions

Designed graphic Us vs them Offer first Deadline

4 monthsRunning

Open Farm

UGC style Sale promo 20 to 39% off

3 monthsRunning

Ollie

UGC style Sale promo Story opener 40 to 59% off

3 monthsRunning

Pupford

UGC style Tutorial Social proof

3 monthsRunning

Pupford

UGC style Tutorial Offer first

3 monthsRunning

Ollie

UGC style Problem and solution Story opener 40 to 59% off

3 monthsRunning

Freshpet2 versions

Pro shoot Lifestyle Curiosity gap

2 monthsRunning

Freshpet

Pro shoot Testimonial Social proof

2 monthsuntil Jul

Zesty Paws

Designed graphic Before and after Curiosity gap

2 monthsuntil Aug

Smalls5 versions

UGC style Problem and solution Pain point

2 monthsuntil Jul

Zesty Paws

Pro shoot Lifestyle

2 monthsRunning

We Feed Raw

UGC style Testimonial Relatable POV

2 monthsRunning

We Feed Raw

UGC style Before and after Benefit claim

2 monthsRunning

Native Pet

UGC style Sale promo Offer first Deadline

2 monthsRunning

Native Pet

UGC style Sale promo Offer first 40 to 59% off

54 daysuntil Jun

Open Farm

UGC style Product showcase Relatable POV

46 daysuntil Aug

Wild Earth

Designed graphic Product showcase Benefit claim 20 to 39% off

43 daysRunning

Diggs

UGC style Lifestyle Relatable POV

29 daysuntil Jun

Halo Collar6 versions

Pro shoot Testimonial

29 daysuntil Jun

Halo Collar6 versions

UGC style Testimonial Benefit claim

27 daysuntil Jun

Dutch

Pro shoot Problem and solution Benefit claim

24 daysRunning

Wild Earth

Pro shoot Us vs them Life event

New todayRunning

Butternut Box

UGC style Problem and solution Pain point 20 to 39% off

6 monthsRunning

Wild One2 versions

UGC style Announcement New launch

6 monthsRunning

Wild One

UGC style Limited stock

6 monthsRunning

PetLab Co.2 versions

UGC style Problem and solution Warning

4 monthsRunning

Jinx

UGC style Product showcase Story opener

4 monthsuntil Jul

PetLab Co.

UGC style Listicle

3 monthsRunning

Pupford

UGC style Tutorial

3 monthsRunning

Jinx3 versions

UGC style Product demo

2 monthsuntil Jul

Zesty Paws

UGC style Problem and solution Pain point Seasonal

2 monthsRunning

Ollie

UGC style Sale promo

2 monthsRunning

Freshpet

Pro shoot Lifestyle Curiosity gap

2 monthsuntil Jul

Wuffes7 versions

UGC style Problem and solution Warning Holiday or gifting

2 monthsRunning

Freshpet

Pro shoot Product demo Relatable POV

57 daysRunning

Ollie

UGC style Skit or meme Relatable POV

54 daysuntil Jun

Zesty Paws5 versions

UGC style Skit or meme Relatable POV Life event

What stands out in Pet ads

Read the ecommerce report

First-order discount offers are 8.8x as common in Pet as in the rest of ecommerce.
78 of 341 ads/See them
The "Health and safety" angle is 5.2x as common in Pet as in the rest of ecommerce.
79 of 341 ads/See them

When Pet ads make an offer

Half of new ecommerce ads are switched off within 3 weeks.See what is changing

Every Pet advertiser we track

Open a brand to see everything it is running right now, how often it launches, and its longest runners.

Browse the brands

Top ads by industry

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What works in ecommerce ads

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