Top ecommerce ads brands keep paying for

Real Facebook and Instagram ads from 371 brands, ranked by how long they have run. Nobody funds a losing ad for six months, so start with the oldest.

See what these ads have in common

Longest runners here

All Image Video Carousel

253 ads match

Longest running Newest

MediaDynamic creative Clear all

253 ads match

3 yearsRunning

Outdoor Voices

Pro shoot Lifestyle Benefit claim

3 yearsRunning

Outdoor Voices

Pro shoot Lifestyle

1.5 yearsuntil Aug

Aday2 versions

Pro shoot Product demo Benefit claim

1.4 yearsuntil Aug

Aday

Pro shoot Product demo Benefit claim

1.3 yearsuntil Jul

Charles & Colvard2 versions

Pro shoot Sale promo Offer first Life event

1.3 yearsuntil Jul

Charles & Colvard

Pro shoot Life event

11 monthsRunning

Rad Power Bikes

Pro shoot Product showcase Question

9 monthsRunning

Diggs

Pro shoot Product showcase

9 monthsRunning

Diggs

UGC style Before and after Benefit claim

9 monthsRunning

Rad Power Bikes

Pro shoot Sale promo Offer first Sale event

9 monthsRunning

State Bicycle Co.

Pro shoot Product showcase Bold claim

9 monthsRunning

State Bicycle Co.

Designed graphic Problem and solution

8 monthsRunning

Monica+Andy

Pro shoot Product showcase

8 monthsRunning

Monica+Andy

Pro shoot Product showcase

8 monthsRunning

Otherland

Designed graphic Product showcase

6 monthsRunning

Otherland2 versions

Pro shoot Lifestyle

5 monthsRunning

ELOQUII

Text only Curiosity gap Limited stock

5 monthsRunning

Vital Proteins

Pro shoot Problem and solution

5 monthsRunning

Maude

Pro shoot Lifestyle

5 monthsRunning

Maude

Pro shoot Testimonial Bold claim

5 monthsRunning

COTERIE2 versions

Pro shoot Announcement Benefit claim

5 monthsRunning

COTERIE2 versions

Pro shoot Announcement Benefit claim

4 monthsRunning

Ergatta

Pro shoot Sale promo How-to Sale event

4 monthsRunning

Ergatta

Pro shoot Sale promo Bold claim Sale event

3 monthsRunning

Miansai3 versions

Pro shoot Product showcase

3 monthsRunning

Miansai

Pro shoot Listicle

3 monthsRunning

Birch Living

Pro shoot Product showcase Benefit claim

3 monthsRunning

Birch Living

Pro shoot Testimonial Social proof

3 monthsRunning

Field Company2 versions

Designed graphic Testimonial Story opener

3 monthsRunning

Field Company

Designed graphic Product showcase

3 monthsRunning

Onsen

UGC style Skit or meme Relatable POV

3 monthsRunning

Onsen

UGC style Lifestyle Bold claim

3 monthsRunning

We Feed Raw

UGC style Benefit claim

3 monthsRunning

Albany Park Home

UGC style Product showcase

3 monthsRunning

Albany Park Home

UGC style Lifestyle Relatable POV

2 monthsRunning

Happiest Baby

UGC style Social proof

2 monthsRunning

Happiest Baby

Designed graphic Sale promo Offer first

2 monthsRunning

Kindra

UGC style Problem and solution Pain point

2 monthsRunning

STONE AND STRAND

UGC style Testimonial Social proof

2 monthsRunning

Copper Fit

Pro shoot Problem and solution

2 monthsuntil Aug

Wild Earth

Pro shoot Product showcase Benefit claim 20 to 39% off

2 monthsRunning

Vital Proteins2 versions

Designed graphic Lifestyle

2 monthsRunning

Sijo

Designed graphic Problem and solution Benefit claim

2 monthsRunning

Sijo

Pro shoot Product showcase Benefit claim

2 monthsRunning

Copper Fit

Pro shoot Testimonial Social proof

2 monthsuntil Aug

Wild Earth

Pro shoot Product showcase Benefit claim 20 to 39% off

2 monthsRunning

Frida Baby4 versions

UGC style Testimonial Life event

2 monthsRunning

LOLA

Designed graphic Testimonial Social proof

What stands out in ecommerce ads

Read the ecommerce report

The "Quality" angle is 27x as common in ecommerce as in other markets.
323 of 4,151 ads/See them
Ads that play on aspiration make up 23% of ads that last and 16% of new ads.
390 of 1,708 ads/See them

When ecommerce ads make an offer

Half of new ecommerce ads are switched off within 3 weeks.See what is changing

Every ecommerce advertiser we track

Open a brand to see everything it is running right now, how often it launches, and its longest runners.

Browse the brands

Top ads by industry

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What works in ecommerce ads

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